Case Study: SKH-Solutions GmbH
Challenge:
Creating a new website that would communicate environmental services to a technical, industrial audience.
Solution:
We created a simple lightweight WordPress website, targeting technical industries, offering an easy, straightforward user experience.
Small business website copywriting
Process
Context
SKH Solutions GmbH is a small business collaborating with researchers from the University of Regensburg. They provide environmental solutions to removing industrial odors and paints.
The SKH Solution’s audience is very specific and technical – large industrial players such as foundries. Thus the new website needed to convey a clear, formal message to a very particular segment, while maintaining its technical image.
Ideas & Prototyping
We started by creating a low fidelity wireframe to design a clear structure of the website.
Concise, and easy to navigate information architecture is essential for guiding the visitor to the main call to action.
We wanted to maintain the technical nature of the website, both visually and in words.
Design
SKH Solutions provided professional images of the machinery used for their services. The images became an important design element of the website.
We incorporated the images in a way that they tell a part of the story of the German website texts and so that they engage tech focused visitors.
The design is deliberately minimalistic to guide the visitor through the clear and easy to read website copywriting.
I'm really happy with how the website turned out and can recommend him as a true communications professional
We build lightweight websites.
Digital solution for communicating your science projects online.
We help our clients structure information of their website, write all website texts and develop an online personality for their projects.
